Mobile First Conference 2016 – The Customer Journey – 4 Steps to Attaining Mobile Nirvana
Speaker: Scott Morris – Manager, Strategic Customers, Customer Success
The customer’s journey is a framework that identifies key stages in mobility that all organizations go through. It helps identify hurdles you are most likely to run into and enumerates potential solutions. Leveraging this simple framework, you can compare the progress of your mobile journey to that of other organizations, plan next steps and successfully implement an impactful mobile program.
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